SBM 1051 - Marketing and Risk Management I

Credit(s): 9
Lecture Hour(s): 9
Formerly SBM 151 Emphasizes the identification of the strengths and weaknesses of the business and applying them in the development of plans for the business. Includes the development of marketing goals and objectives. The development of budgets, including marketing, into the total operating budget and activities of the business. Provide a review of existing financial trends and activities for further analysis of the small business, measuring past and present performance, and developing risk management plans.