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Academic Catalog
2026-2027 Catalog 
  
    Aug 25, 2026  
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2026-2027 Catalog
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MAR 2020 - Principles of Advertising

Credit(s): 3
Lecture Hour(s): 3
Formerly MAR 220 Examines the principles and practices of advertising and its relationship to business in the promotion of a business or organization. Areas of major emphasis include advertising principles, strategies, media, copy, and ethical considerations.


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